Cannon values

Cannon Asset Managers’ business principles are based upon a set of shared values. Our values define our company – they guide the decisions and conduct of all of the people involved in the day-to-day operations of Cannon Asset Managers, while promoting a constructive and open working environment.

We manage our firm with the long term in mind, which means we continually invest in our business and our people. We work hard to maintain a progressive culture which promotes teamwork and encourages a healthy work-life balance.

We pride ourselves on our team finding their work stimulating, rewarding and enjoyable. Their dedication to the company, and to their clients, sees them regularly going the extra mile to fulfil their client promises.

Cannon investment culture

Over the years our philosophy and approach has remained focussed on generating superior long-term investment results for our investors.

At the heart of our success is a commitment to a set of core principles:

  • value-investing offers a powerful set of advantages to investors;
  • investments are made with strict adherence to a disciplined investment management practice;
  • the best portfolio results are achieved through long-term investment decisions;
  • our business is successful because we conduct ourselves with the highest levels of integrity.

These principles define Cannon and our people, and will never be compromised. They are the bedrock on which our business culture is built. Based on these principles we strive to deliver investment results and services of the highest quality.